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Heather Fernstrom

Co-Founder & Managing Partner

Heather Fernstrom is a versatile, performance-driven entrepreneur, philanthropist, co-founder and speaker leading the way in the real asset private equity space through her deep Limited Partner and Consultant networks. Her diverse experience helps create new investment products, best-in-class marketing materials and elevated corporate governance, along with defining capital formation goals and objectives for investment managers looking to differentiate themselves amongst their peers.

Prior to Alliance, Heather was Managing Director for National Real Estate Advisors and held positions with Hunt Investment Management and The Townsend Group. At those firms, she was responsible for assisting institutional clients in developing investment objectives, strategic planning, underwriting investments and capital raising. Heather’s professional experience also includes twenty years within the private and public real estate sector, where she developed, implemented and led Investor Relations platforms.  Heather speaks on various industry panels, including PREA, IREI, PERE, RELPI and Markets Group, among others.

She is an Advisory Board member of Outsourced Research & Capital, and serves on PREA’s Governance Committee and Elion Partners’ Independent Advisory Board. In 2022, Heather received the GlobeSt. Women of Influence Award and the GlobeSt. Real Estate Forum’s 50 under 40 award. In 2024, Heather received the Connect CRE – Women in Real Estate Award and Inc. Magazine named her one of the most empowering women in business.

As a current Board Member of Wellfit Girls, Heather is passionate about mentoring the next generation of female leaders.  She is also active on several committees within the American Heart Association, to which she has dedicated hundreds of volunteering hours in tribute to her late brother, Kyle Fernstrom.

Heather earned two Master of Science degrees, one in Finance and the other in Real Estate and Construction Management, graduating Magna Cum Laude from the University of Denver. She earned a dual Bachelor of Science degree from Western State College in Accounting and Business Administration while playing collegiate volleyball.

Heather lives in her hometown, Naples, FL, with her three children, Jackson, Harrison and Madelyn. Heather enjoys all outdoor activities in her “free” time, including kiteboarding, diving and hiking.

239-249-4494